In the first weeks after Russia’s invasion of Ukraine in 2022, a strange pattern emerged in Western media coverage. Headlines oscillated between confidence and confusion. Kyiv would fall within days, one story would claim, then another would argue that Ukraine was winning. Russian forces were described as incompetent, then as a terrifying existential threat to NATO.
Analysts spoke with certainty about strategy, morale and endgames, but often reversed themselves within weeks. To many news consumers, this felt like bias – either pro-Ukraine framing or anti-Russia narratives. Some commentators accused Western media outlets of cheerleading or propaganda.
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