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(Photo by Erik Mclean via Unsplash)

Only 5% of American travelers can correctly identify real destination photos in a side-by-side test with AI-generated images — yet 74% say they wouldn't book a trip without seeing photos first.

A new survey of 2,000 American adults, who have recently traveled or are currently planning a trip, found that when shown three pairs of real and AI-generated destination photographs, just one in four correctly identified the authentic image on any given test.

The real picture (4)

(Talker Research)

Originally published on talker.news, part of the BLOX Digital Content Exchange.

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