With 20 years of Hell’s Kitchen on Fox under his apron, it’s clear to anyone watching that Gordon Ramsay does not phone it in. And the multi-hyphenate master chef reiterated that (in his own inimitable NSFW way) when he recently sat down to discuss his past two decades of U.S. fame with TV Guide Magazine.

“I take it so seriously,” he said of his approach to working with the talent on HK. “I don’t just rock up two minutes before we open and say, ‘Right showtime!’ F*** that sh**. I’m in the trenches. I’m prepping with them. I’m doing the challenges with them. They see me as the chef, the cook… it’s f***-all to do with some celebrity status, empire bullsh**.”

Originally published on tvinsider.com, part of the BLOX Digital Content Exchange.

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