The latest morning show ratings are in, and it’s good news for ABC News’ Good Morning America and NBC News’ Today, both of which showed significant increases from the same period in 2025.

According to AdWeek, citing Nielsen’s national live+same-day big data plus program ratings, GMA averaged 2.924 million total viewers and 508,000 viewers in the coveted Adults 25-54 demographic for the week of April 20. This was up 1 percent in total viewers and up 5 percent in the demo compared to the week prior.

Originally published on tvinsider.com, part of the BLOX Digital Content Exchange.

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