Businesses are embracing AI in calls, and so are scammers. How can you trust a voice on the line?

A person looking unconvinced while talking to a potential scammer over the phone.

Americans reported losing $665 million to phone call fraud in the first half of 2026, according to Federal Trade Commission data as of June. Nearly $128 million of that total was attributed to scammers impersonating a business. With the advances in AI, voice scams are getting harder to detect, despite growing exposure to AI in everyday life.

Originally published on sinch.com, part of the BLOX Digital Content Exchange.

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