The television broadcasting company accounted for more than 11,000 Buzzed Driving Prevention PSA detections during the annual industry initiative
NEW YORK, Oct. 9, 2025 /PRNewswire/ -- Gray Media has been named the recipient of the 2025 Catalyst Award for their support of the Ad Council's long-running Project Roadblock initiative. The seasonal effort, a partnership between the Ad Council, the Television Bureau of Advertising (TVB) and the National Highway Traffic Safety Administration (NHTSA) encourages TV stations to donate airspace to Buzzed Driving Prevention public service advertisements (PSAs) during the holiday season.
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